The Digital Business

Tag Archives: LinkedIn

Social Media Demographics (INFOGRAPHIC)

We haven’t posted an infographic in awhile, so I thought it was a great time to share one with you. I came across this one on Mashable  and found it very interesting. We often hear about the numbers in terms of overall users on each platform, but it’s not so often that we get a bit […]

Vital Statistics for B2B Social Media

There’s no doubt about the fact that B2B marketing is changing, especially with the increased use of social media. Would you be surprised to learn that B2B companies are actually leading the charge when it comes to social media? 81% of B2B companies have accounts on social media sites, compared to only 67% of B2C […]

Generating leads with LinkedIn

Marketing on social media sites is not a new thing. With sites like Twitter and Facebook, marketers seemed to figure out how to use these networks to reach people fairly quickly and have been quite successful at it. However, there is one social networking site that has been a bit of a tougher nut for […]

Social Media Growth in Canada

Oh, how I love a good infographic. This one (from the awesome Techvibes) illustrates just how much social media use is growing and changing in Canada. Three things really stand out for me. The first is the huge jump in the number of LinkedIn users. This might be due to its recent IPO, but I […]