Client:
Location:
Burnaby, BC, Canada
Industry:
Wireless Electronics
Market Segment:
Fleet Management
Deliverables:
- Product Identity
- UX
UX and Product Branding:
With emerging competitors such as TomTom and Masternaut eroding market share, WebTech's Quadrant fleet management system required a major IA upgrade and product brand in order to compete. Under aggressive timelines and tight budget constraints, we worked closely with WebTech's Product and IT departments to completely overhaul and redesign the cumbersome legacy system to provide better usability for IE6 users and above worldwide.
Extensive business analysis and requirements were performed during the initial stages including interviews with key internal and external stakeholders and client site visits to watch how customers were using the legacy system. The insights gathered from these interactions lead us to our dashboard solution, which consolidated many fragmented features into a centralized working experience.